If you’re anything like me, you’re always curious to know what tools other people use to run their businesses. Today, I’m sharing my favorite tools and resources that I currently use and love. Disclaimer: All of these products and services are ones that I personally use and whole-heartedly support. With that and for the sake […]

  The key element to building trust with your prospective (and existing) clients is consistency. As in, consistency across all touch points: website, social media, email, product packaging, service guides, etc.   CONSISTENCY TRANSLATES TO DEPENDABILITY; DEPENDABILITY BUILDS TRUST.   Imagine you’re in the process of finding a photographer for your wedding (hey, congratulations!), and you finally […]